The old industrial age” philosophy: “Get a good education, so you can get a good job“doesn’t apply much anymore. Bill Gates, Steve Jobs, Thomas Edison and Steven Spielberg, among others, never graduated from college. Did you know that Paul McCartney doesn’t read and write notated music? Spielberg dropped out of Film school. Formal education isn’t [...]
Achieving a successful outcome in any endeavor requires persistence and failed attempts. As you build your Immunotec business, realize that each failed attempt requires another in order to learn, grow, and eventually overcome the obstacles to succeed. Many of life’s failures are people who did not realize how close they were to success when they [...]
Franchising became popularized in the mid 50s after Ray Kroc, a seller of Multi-mixer milkshake machines, learned that the McDonald brothers were using eight of his high-tech Multi-mixers in their San Bernadino restaurant. Believing that the McDonalds’ formula was a ticket to success, Kroc suggested that they franchise their restaurants throughout the country. The rest [...]
I’ve heard this objection for years; “I don’t want to talk to my friends and family about the business.” We all deal with fear of rejection one time or another in this business. But that’s not the only challenge. Some will not talk with their close friends or family because they don’t want to jeopardize [...]
Building your personal brand is not complicated and certainly does not require you to hire expensive marketing advisers. Here’s a couple of questions to think about when creating and maintaining your brand. 1. Is your brand consistent and easily recognized? 2. Does your brand clearly communicate benefits to your potential client? Here are 5 quick [...]
Free Website Optimization Tools and Tips
What is the purpose of your website? Is it merely a glorified brochure on-line that’s all about you or is it a benefit driven message designed to attract and convert prospects into loyal customers? Here are some free website optimization tips and tools you can use right now. Yeah, so what’s website search engine optimization? [...]
Anything New about Social Networking?
There’s really nothing new about Social Networking. People have been socializing and networking since the dawn of time. Technology just makes it easier. In the last twenty years, technology has enabled us to connect and interact with each other from across the world, any time and any where for little or no cost. Sure in [...]
Blog VS Website Definition of Blog Apples and Oranges?
Blog vs Website, hmmm, the definition of Blog is in fact a Website. Blog = Web Log. According to a source on Wikapedia, “the term “weblog” was coined by Jorn Barger on 17 December 1997. The short form, “blog,” was coined by Peter Merholz, who jokingly broke the word weblog into the phrase we blog in [...]
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